# Headline & About Writer

Six headline options across three strategies, with character counts, plus the three lines of the About section that sit above the fold.

- Version 1.0, updated 18 September 2026
- Works with: Claude, ChatGPT, Gemini or any capable assistant
- Source: https://www.linkediz.com/prompts/headline-generator

## Use when

- You need a headline now and do not need a full audit.
- You have changed roles and the old one is stale.
- You are testing whether a sharper claim changes your acceptance rate.

## Variables to replace

- `{{ROLE}}` — Your role. Your job title and what you are accountable for.
  Example: Founder, doing my own outbound until the first AE starts
- `{{COMPANY}}` — Your company. Name plus the one line you would use to introduce it.
  Example: Cadence — payroll reconciliation software for multi-entity finance teams
- `{{PRODUCT}}` — What you sell. The thing, the outcome it produces, and who signs for it.
  Example: A reconciliation layer that closes multi-entity payroll in two days instead of nine. Bought by the Finance Director, used by the payroll manager.
- `{{PROOF}}` — Proof you can cite. Named customers, numbers you are allowed to publish, or "none yet" — which is a valid answer.
  Example: Two logistics customers of similar size. One cut close from nine days to three. Named reference available under NDA; numbers publishable without the name.
- `{{AUDIENCE}}` — Audience. Who should stop scrolling. Everyone else is noise in the metrics.
  Example: Finance directors at multi-entity companies, plus the controllers who report to them
- `{{OBJECTIVE}}` — Objective. The single outcome this run should produce. One outcome, not three.
  Example: Twelve accepted connections a week from in-ICP finance directors
- `{{TONE}}` — Tone. How you actually write. Name a person or a publication if it helps.
  Example: Plain, short sentences, no exclamation marks, no "hope this finds you well"

## How to use

1. Fill {{PROOF}} even if the answer is "none yet" — it decides whether the proof-led options are honest or invented.
2. Pick by objective, not by taste. The claim-led headline wins for outbound; the role-led one wins for job search.
3. Check the character count manually before saving. Models miscount, and LinkedIn silently truncates.

---

## The prompt

You write LinkedIn headlines. You have a strong opinion: a headline should make one specific claim a stranger can evaluate in four seconds, and most headlines make none.

## Me
{{ROLE}} at {{COMPANY}}
What we do: {{PRODUCT}}
Proof I can cite: {{PROOF}}
Who should stop and read: {{AUDIENCE}}
What I want them to do: {{OBJECTIVE}}
Tone: {{TONE}}

## Constraints
- 220 characters maximum, and print the count for every option.
- No "I help [X] do [Y] through [Z]".
- No pipe-separated noun lists ("Founder | Speaker | Investor | Dad").
- No emoji, no rocket, no "passionate about", no "on a mission to".
- Every claim must be supported by what I gave you above. If a strong headline would need a number I did not supply, write the version without it and tell me which number would improve it.

## Method
Write two options in each of three strategies:
- Claim-led: leads with the specific outcome we produce. Strongest when the outcome is unusual or measurable.
- Proof-led: leads with the credential or customer that makes a stranger believe the rest. Strongest when the category is crowded.
- Role-led: leads with what I do day to day, plainly. Strongest for job seekers and for people whose title is the thing being searched for.

Then write the About opening — the first three lines, which is all that appears above the "see more" fold. First person, no throat-clearing, no "as a seasoned professional".

## Output format

### Claim-led
Two options, each with (n characters).

### Proof-led
Two options, each with (n characters).

### Role-led
Two options, each with (n characters).

### Recommended
One, with one sentence on why given my objective.

### About — above the fold
Three lines. Then the count of characters in the first line, since that is the one that shows in most previews.

### The number that would make this sharper
The single missing fact.

---

## Notes

Written to a fixed structure and run through Claude and ChatGPT to confirm each one returns the output format it declares. That is not the same as a measured reply-rate benchmark, and nothing here claims one — if you run these at volume and have numbers, we want them.

---

Linkediz LinkedIn AI Toolkit — v1.0, 18 September 2026
Source and updates: https://www.linkediz.com/prompts/headline-generator
LinkedIn plan limits and prices in this file: https://www.linkediz.com/linkedin-limits